Become an IT Consultant by Partnering with Accounting Firms

Find Out if Your Accountant’s Clients Need Your Services. Ask if your accountant gets regular requests from clients for IT-related help … and how he/she handles them.  If your accountant says, “We really don’t have anywhere to send our clients,” then this statement is your cue, and you need to propose a marketing partnership or joint venture that makes sense.  Part of becoming an IT consultant is developing real relationships with trusted business advisors and proposing activities that can help both of you and your clients, such as educational seminars.  Find a time of year that works for both of you and start to plan ways to cross-pollinate your clients by co-sponsoring events so you can both benefit from your relationship. Know How Joint Educational Seminars Work. A joint educational seminar is an event that is sponsored by both you and a trusted business advisor.  Some suggested seminar topics are ways businesses can better use their accounting systems or how businesses can better protect their accounting systems by putting efficient controls in place.  On the business side, the accountant can talk about the accounting issues, and you can represent the IT side and talk about technology issues.  Your main goal is to plant the seeds about computer-related issues in the minds of your trusted business advisors’ clients as you become an IT consultant, so you can build your list of potential clients.  You need the personal referrals that can come from working with accountants and other trusted business advisors to help get a solid roster of highly-qualified prospects, customers and clients.

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