Why You MUST Run an Affiliate Program
Why You MUST Run an Affiliate ProgramAuthor: Jason JohnsSo you've written an e-book, created a website and are sitting back in glee waiting for the impending flood of sales ... That flood, it's a bit of a trickle really isn't it? What happened to those promises of instant wealth and making a six figure income within a week of starting up ... oh, no one mentioned the six figures included the $ sign, the full stop and the two naughts after the full stop! To turn that trickle into a flood then you have to leverage the power of affiliates. What are affiliates then? They are people who want to promote your product to their list or on their website. Yep, you heard me - THEY WANT TO PROMOTE YOUR PRODUCT! They are your sales force! You pay these people a percentage of the sale price and they will promote your product until they are blue in the face. What a wonderful concept - free money for you! Your affiliates don't get paid a dime unless they make the sale - pure performance based pay, which means to you, no outgoings until you've had the money coming in. Now here comes the point that trips up so many people - why would you want to pay an affiliate commission? Let me respond by asking you a question, which of these two would you prefer 1) 50% of $97 Or 2) 50% of $00 Take as long as you want to think about it, but I know exactly which I'd prefer. What about you? This is where you have that dawning moment of realisation and say, "I get it Jason" ...this is the power of affiliates.
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10 Marketing Issues to Address at Your Law Firm Retreat10 Marketing Issues to Address at Your Law Firm RetreatAuthor: Paula BlackFrom team building to corporate culture, retreats give you a captive audience for the firm’s internal business, making it a perfect time to discuss an often ignored part of your business—marketing. By taking just a few minutes to sit down with partners, associates and staff you can make long-term changes that may be easier than you think. Below are 10 simple yet crucial issues to bring up at your next firm retreat... 1. Points of Differentiation In order to stand out in a sea of law firms you must identify and then market what makes your firm unique. |
How To Make Your Hot Water GreenBy: Green Ambassadors, a project of Environmental Charter High School, is an environmental education program that empowers youth to become agents of change in their communities and the world. The goals of the program include: Educating and motivating youth, inspiring them to set a "Green" example through open idea exchange and social action. By: Try going green and see what everyone is talking about these days. One of the most important ways to go green is in your home. Learn about improving the eco-friendliness of where you live. By: If Green is so great, whay are we not doing more green construction? What products are available? Where should I start. |