What You Dont Know About Affiliate Marketing (Print Ready)
2. PPP - Pay Per Play: Pay per Play (PPP) is the latest wave in internet advertising. When a person visits a webpage which hosts these ads, they will hear a single 5 second professional audio advertisement.
The advertisement will be relevant to the content of the webpage. How does this work? It works much like current Pay per Click programs, minus one critical element - there will be no click required by thevisitors! 100% of visitors to the webpage will generate revenue for the webpage owner. That's the Pay Per Play Advantage! Advertisers will bid to have their ad placed on a particular website. The winner's ad will play when a visitor opens that webpage.
In turn, the website owner will get paid for every visitor to his website. The more pages the website owner has with these ads, and the more traffic he has, the more income he will generate. 3. Pay-Per-Performance (PPP) - PPP affiliate marketing is the most popular among merchant and is also the most lucrative type for the affiliates. In this type of affiliate program, the merchant only pays the affiliate whenever his referral translates into an action - that is whenever the visitor he has referred actually buys something from the merchant's site or when the visitor becomes a lead. A further classification of Pay-per-performance affiliate marketing can be done into two types: pay-per-sales (PPS) and pay-per-lead (PPL).
Both these are very popular: a) Pay-Per-Sale (PPS) - In a pay-per-sale type of affiliate marketing, the affiliates get the commission from the merchants whenever the visitor he has referred to the merchant's site actually buys something from the merchant's site.
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