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Get Down To The Zip Code With Geo-Targeted Advertising For Small BusinessesGet Down To The Zip Code With Geo-Targeted Advertising For Small BusinessesAuthor: Mark EtingerLet’s say you visit a random website. What is the first question you usually encounter before you are able to access the site? No! Not the age question… Think a little harder, what is the most common information websites try to get from you? Think of where you are? That’s right – the question is “where do you live.” For some reason, it seems that everyone wants to know your continent, your country, your state, your city, street, even your zip code. But why? If I want to visit, let’s say Sony, why do the guys in Japan need to know that I’m American? Well, if you think about it for a second, this location question is pretty reasonable. |
Dryout Before You Mold OutDryout Before You Mold OutAuthor: Mark Decherd Mold needs two things to thrive inside your home: water and food. While you may be thinking about foods in your refrigerator, we’re actually talking about mold food such as drywall and plaster. That’s right: mold eats the materials on which it resides. Not only is mold unsightly and unhealthy, it slowly eats through building materials. In any case, you don’t want it in your home or building, so make sure to dryout before you mold out. Because mold needs a moist environment before it sets up a colony and begins devouring your home, it makes sense to get the water out! Whether your home has suffered from a major flood event or you have a steady drip, drip, drip in the basement, drying out is your first defense. |